The Franchise King®

Profitable Franchise Owners Possess Proper Personality Profiles

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The most profitable franchise owners follow procedures. They follow rules. They put their egos off to the side. They just want to win. To them, winning means being profitable. It also may mean things like;

  • Having more freedom than a job offers
  • Being in more control than what a job offers
  • The possibility of building equity in something
  • Having a legacy to pass on to their children

In order to have a shot at those four things, these folks had to take a hard look at themselves. They had to find out if they had the right franchise personality. This franchise thing is not for everybody. As a matter of fact, it’s probably not for most of you.




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I don’t mean that in a negative, “You just aren’t right for franchising” kind of way. I mean that in a realistic way. In it’s simplest terms, the franchise business model is a system…but it’s not your system. Are you really going to be ok with that for the average 10 year franchise contract term?

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It’s kind of all about the rules. Franchise rules. Like;

 



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  • You must follow the franchisors operations
    manual

  • You must use their colors, their logos. (If you buy a UPS Store franchise, the
    predominant color of their stores is brown.
    You cannot set up your retail space with splashes of orange and green!)


There’s actually a few more.

Read my article over at SBA.Gov. It’s the official link to the US Government…

 

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About the Author
Joel Libava is The Franchise King® — an independent franchise advisor with 25+ years in the industry, two published books on franchising, and his writing has been featured in The New York Times, Forbes, CNBC, Entrepreneur® Magazine and others. In addition, he wrote exclusively for the U.S. Small Business Administration blog for eight years. He doesn't sell franchises. Instead, Joel helps you figure out if franchise ownership is actually right for you — and if it is, teaches you his powerful, proven-to-work franchise research techniques, so you can make a smart, informed decision on a franchise to own and be your own boss.

Note: When you buy through links on this website, we may earn an affiliate commission.
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Thinking About Buying a Franchise? Read Below.

Most people looking at franchise ownership get overwhelmed fast—high-pressure sales tactics, confusing Franchise Disclosure Documents (FDDs), franchise brokers pushing deals, and expensive mistakes waiting to happen.

That’s where I come in.

I’m The Franchise King®, Joel Libava.

For more than 25 years, I’ve helped thousands of aspiring franchise owners learn how to properly research, evaluate, and buy a franchise—the smart way.

I’m not a franchise broker. I’m not here to sell you a franchise.

Instead, I’m here to help you avoid costly mistakes, ask better questions, and make a confident decision before you invest your money.

If you want honest, practical franchise advice from someone who puts buyers first—you’re in the right place.
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