As a veteran of the franchise industry, I have been able to watch and experience the sometimes cyclical nature of franchise interest….
It’s the economy, stupid. {I am NOT calling you, my highly intelligent reader, stupid}.
Here is what I mean:
2001-2002- Huge #s of workers were downsized- interest in franchising was significant.
2003-2004- A pretty nice economic recovery- folks were getting back into the workforce faster. Interest in franchising was average.
2005-2006- Job market pretty good. Interest in franchising was average to a little above average. Job market pretty good, but the baby-boomer’s start retiring in droves.
2007- Economy starts to go backwards, mortgage industry headaches, corporate downsizing start to pick up, and jobs were starting to get harder to find by 2nd half. Increased interest in franchising, again.
2008- Read The News-Press out of SW Florida’s story today.
{They obviously subscribe to my blog..do you?}
I have discussed my views of the US economy, before. I have been interviewed on the radio…about our economy and how the franchise industry is affected by it.
Anita Campbell, and her wonderful group of guest columnists, frequently discuss the economy, and I chimed in last September. I predicted what is going on now. Now, I am no Richard Dekaser, but I am a front line observer. That is where I get MY information.
Do you agree with my assessments? Comment area is now open!!!
{Have you heard about my 1st franchise book?. It is called "The Essential Steps To Researching a Franchise Opportunity." Go Here}
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