Burger King Sold For a Whopper Of a Price!

By

Burger King

It looks like a done dealio. Burger King, the perennial also-ran to the Rolls-Royce of all things franchise, McDonald’s, was just sold to private equity group 3G Capital, an investment firm with strong ties to Latin America. The
fast-food chain’s chairman and CEO, John Chidsey, said the deal will
help it expand more rapidly overseas.

Burger King has well over 12,000 franchise locations globally, and according to The Huffington Post, it’s earnings have taken a hit ever since it’s main customer base, (young men between 18 and 34) have become one of the most unemployed demographic in the last year or so.

That bizarre UK Burger King shower video promotion may not have helped the BK cause. (Don’t even bother clicking the video link. It was such a bad promo, It’s now dust.)


Fox biz

Recently, the folks at Fox Business News asked for my opinion on a huge Burger King lawsuit.

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Find out how much BK was sold for at The Huffington Post


Filed Under: Franchise Advisor
About The Franchise King®

My name is Joel Libava, and I'm the author of Become a Franchise Owner! In addition, I'm a franchise ownership advisor. I teach people how to properly choose, research, and buy franchises.
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  • Brad

    I think the same will probably happen with the big pizza brands too. It is only a matter of time. They seem to be growing rapidly due to the pizza opportunities available!

  • http://www.dsi-canada.com DSI Canada

    I clicked on the links and watched the video. It was not so bad but I do agree that it didn’t help at all.

  • http://www.delhitrainingcourses.com/ Delhidarshan Rehman

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